An age-old goal for retailers is finding a way to expand customer reach. Our consumer goods client wanted to improve top-line revenue and reach new customers by selling non-competing products on third-party online marketplaces. The only setback? They needed a cloud-based solution, but didn’t know how to implement with their legacy systems.
Concord’s expertise with Salesforce Commerce Cloud set the client team up for success. By leveraging the Salesforce Commerce Cloud solution, we built a new website that seamlessly integrated our client’s products with eBay’s webstore and extended the eBay Marketplace experience to new and existing customers.
As a direct result, our client cut down product time-to-market and quickly extended inherent e-commerce capabilities to its customers. Tapping into eBay’s Marketplace empowered them to sell a wide variety of products at lower costs and expand their customer base by reaching eBay’s global customers.
